buy, sell, have an advisor that caters to your specific needs.

Your watch holds more than just time—it holds value. Whether you're upgrading your collection or simply looking to cash in, we make it fast and effortless to sell your timepiece. With expert evaluations, fair market offers, and a seamless selling process, you can turn your watch into instant money without the hassle. Don’t let your valuable watch sit idle—get a quick quote today and experience how easy it is to turn time into profit.

Why Buy or Sell From Us?

01

Rarity, Beauty, Quality

We curate a premium selection of luxury timepieces that blend timeless elegance with modern style. Whether you're searching for a rare classic or a sleek contemporary model, our team will deliver sophistication for every wrist.

02

ATTENTION TO DETAIL

Each watch is carefully inspected and authenticated to ensure it meets the highest standards. We guarantee originality, durability, and excellence with every piece—so you can shop with total confidence.

03

Exceptional Service

From inquiry to purchase, our expert team is here to guide you every step of the way. We offer personalized support, fast shipping, and secure transactions to make your buying or selling experience smooth and enjoyable.

Need Help Navigating the Watch Market?

Shopping for a luxury watch shouldn’t be stressful—it should be exciting and enjoyable. Whether you're a first-time buyer or a seasoned collector, we’re here to make the process simple and seamless.
Let us take care of the details. From research to price negotiations and authentication, we’ll do the heavy lifting so you can sit back and focus on finding a timepiece you love.

We specialize in sourcing a wide range of modern luxury watch brands. Whatever your style or preference, we’ll help you discover the perfect watch with confidence and ease.

We Buy & Sell the Following Brands

  • Rolex
  • Patek Philippe
  • Audemars Piguet
  • Omega
  • Cartier
  • Richard Mille
  • Greubel Forsey
  • Romain Gauthier
  • MB&F
  • F.P. Journe
  • IWC
  • Jaeger-LeCoultre
  • Tudor
  • Vacheron Constantin
  • Kari Voutilainen
  • Breguet
  • A. Lange & Söhne
  • Girard-Perregaux

Watch Advisory Consignment Service

We offer the opportunity for customers to benefit from our broad reach in the secondary market to offer your watch for sale through our consignment program. We will jointly arrive at a price and reserve for your piece and keep you updated on activity.

Depending on the purchase price net shipping / insurance fee, plus any sales tax, we will charge a commission according to the table below, which is the rate net to us, excluding any other fees which the client is responsible for.

Amount Range Fee
$5,000 – $20,000 $550 flat fee
$20,001 – $50,000 10%
$50,001 – $75,000 8%
$75,001 – $100,000 6%
$100,001 – $150,000 4%
$150,001 – $2,000,000 2.5%

Your Exclusive Benefits

1. Bespoke Collection Strategy

We craft a tailored roadmap for your collection, aligning every acquisition with your taste, goals, and legacy. Your dedicated advisor provides discerning recommendations, ensuring each piece holds enduring value and significance.

2. Market Intelligence & Insider Access

Stay ahead with privileged insights into emerging trends, rare opportunities, and off-market deals. Our global network grants you first access to the world’s most coveted timepieces—before they hit the open market.

3. White-Glove Concierge Service

From secure storage to seamless travel logistics, we handle every detail so you can focus on the thrill of collecting. Whether buying, selling, or maintaining your watches, we ensure a flawless, stress-free experience.

4. Priority Advocacy & Negotiation

We act as your uncompromising advocate, leveraging our relationships with top brands and dealers to secure the finest pieces at the best terms. After-hours support means your needs always come first.

Why Collectors work with us

01

Your Vision, Our Expertise

We craft personalized collecting strategies tailored to your style and goals. Avoid common mistakes and build a collection that truly tells your story—your horological journey, thoughtfully curated.

02

Unbiased Guidance, Always in Your Favor

As independent advisors, we’re brand-agnostic and dealer-free—our only loyalty is to your collecting vision. Access the full watch landscape with recommendations based solely on what’s best for you.

03

Global Access, Exclusive Opportunities

Tap into our worldwide network of trusted dealers, collectors, and brands. Whether it’s a rare model or limited edition, we help you find extraordinary timepieces others can’t.

Why Brands and Retailers work with us

Bridging Brands and Passion

Watch Advisory connects your brand with dedicated watch enthusiasts, fostering authentic engagement and long-term loyalty.

360° Marketing Solutions

From digital campaigns and engaging content to impactful in-person events—we deliver fully integrated strategies to reach and resonate with your audience.

Industry-Driven Expertise

We're not a typical agency. With deep roots in the watch industry, we understand the culture, the collectors, and what truly moves the market.

Promote Exclusive Deals

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